One Size Fits All

My obsession with anti-fits started when I was not even aware of this word. I am literally talking of two decades ago when I used to always go to boys section to pick up stuff because they just looked cooler and were looser and more comfortable. My mum was definitely happier since those sizes would fit me longer than something in my own size and for a growing kid in my times, parents used to buy like that. My love for anti-fits only grew stronger after that. From then to consciously picking huge sizes from women or men section to finally selling anti-fits on my website. Life has come full circle!

Many a times I get asked regarding the fit of these clothes and to make it simpler for you guys, I did a shoot with a very dear old friend of mine who also happens to be my regular customer. What I am trying to show here is “Different Size, Same Dress”. That’s the beauty of baggy silhouettes. Clothes are finally evolving towards comfort more than the idea of looking slimmer or your size all the time. With these, you can literally jump around or just be poised.

NEED I SAY ANY FURTHER?

The time has come to ditch all things that fit like a glove and take on the breezier fits. They are now taking on the global runways too and I am so happy to be able to translate this trend to your wardrobe inspiration.

Love & Laughter

Priyanka